The client’s goal was to create a brand and packaging design that celebrated the heritage and craftsmanship of both Buffalo Joes Barber Lounge and 3 Nations Brewery. The objective was to capture a sense of classic masculinity and vintage character while presenting it with a modern, timeless twist that would stand out on the shelf and resonate with their audience.
Our approach was to develop a cohesive brand identity and beer-can design that embodied these values of tradition, authenticity, and quality. We crafted a visual system that blended bold, iconic typography with nostalgic design cues, ensuring the look felt both familiar and fresh. The result is a distinctive, memorable design that honors the partnership’s roots while delivering a premium, enduring aesthetic.
The client’s goal was to create a brand and packaging design that celebrated the heritage and craftsmanship of both Buffalo Joes Barber Lounge and 3 Nations Brewery. The objective was to capture a sense of classic masculinity and vintage character while presenting it with a modern, timeless twist that would stand out on the shelf and resonate with their audience.
Our approach was to develop a cohesive brand identity and beer-can design that embodied these values of tradition, authenticity, and quality. We crafted a visual system that blended bold, iconic typography with nostalgic design cues, ensuring the look felt both familiar and fresh. The result is a distinctive, memorable design that honors the partnership’s roots while delivering a premium, enduring aesthetic.
